Motor Vehicle Accident (MVA) & Car Accident Leads in Texas

Motor vehicle accidents in Texas

Texas is the second-largest driving market in the country, and its crash volume reflects it. The I-35 corridor threading Dallas–Fort Worth, Austin, and San Antonio is one of the busiest and most congested freight routes in the nation, while Houston's tangle of I-45, I-10, and the 610 Loop generates a steady stream of high-speed collisions.

Between the DFW Metroplex, Greater Houston, the Austin–San Antonio growth belt, and El Paso on the western edge, a Texas PI firm never lacks for accident volume — the challenge is reaching injured claimants before four other firms do.

Texas injury law that shapes these cases

Texas is an at-fault (tort) state — the driver responsible for a crash, and their insurer, pays for the resulting injuries. There is no PIP-first requirement as you would find in a no-fault state, so liability is central to every case.

The statute of limitations for a personal injury claim is two years from the date of the accident, which makes speed to intake especially valuable — a claimant who sits for months is a case that erodes toward the deadline.

Texas applies modified comparative negligence with a 51% bar (its "proportionate responsibility" rule): a claimant can recover only if they are 50% or less at fault, and recovery is reduced by their share of the blame. At 51% fault or more, they recover nothing — which is exactly why our not-at-fault screen matters here.

• Statute of limitations: 2 years for personal injury.
• Fault system: at-fault / tort (no PIP).
• Negligence rule: modified comparative, 51% bar.
• Minimum liability: 30/60/25 — $30k bodily injury per person, $60k per accident, $25k property damage.

How we screen Texas leads

We run our own motor-vehicle-accident campaigns in Texas markets, capture each claimant ourselves, and qualify them on the three facts that decide whether a case is worth your intake team's time: a recent accident, a reported injury, and that they were not the at-fault driver.

Because liability decides recovery under Texas's proportionate-responsibility rule, the not-at-fault screen is doing real work here — you are not paying for claimants who were 51% to blame and barred from recovery.

Texas advertising & lead-gen compliance

Texas has the single most aggressive anti-solicitation regime in the country for accident cases, and the exposure lands on the firm, not just the vendor — so this is the compliance section that matters most for any Texas PI practice buying leads.

Barratry is a criminal offense in Texas. Under Penal Code §38.12, improperly soliciting accident victims is a crime, and HB 2733 (2025) expanded it to cover digital solicitation — cold texts, unsolicited DMs, scripted "click-to-sign" funnels, and false or misleading online messages. Texas also imposes a 31-day blackout on soliciting accident victims after a crash. Penalties are steep: civil liability of $10,000–$50,000 per violation, repeat conduct rising to a third-degree felony, and barratry-procured contracts are voidable — a client can void the fee agreement and recover fees paid. Attorneys who knowingly accept improperly solicited cases risk disbarment. Critically, paying per-lead or per-signed-case can look like paying for solicitation if the source isn't structured as bona-fide advertising.

On top of the criminal statute, Texas Disciplinary Rule 7.03 and Part VII govern attorney advertising, and lawyer ads are filed with the State Bar Advertising Review Committee within 10 days of dissemination. At the federal level the TCPA still requires prior express consent for marketing calls and texts; the FCC's one-to-one consent rule was vacated by the 11th Circuit in January 2025 (so it is not in force), but valid consent is still required and the FCC's consent-revocation rules (effective April 2025) mean opt-outs must be honored promptly.

Kurios is built for this. We run consent-based, advertising-driven campaigns — bona-fide advertising, not solicitation of identified victims — where claimants come to us and submit their own information through documented, consent-based capture. Our landing pages carry the required disclosures, make no outcome guarantees and no misleading "act now or lose your benefits" language, and we honor state solicitation windows and opt-outs. Every lead goes to one firm only. In Texas, your leads come through a funnel we build in your firm's own brand — carrying your reviews and the required advertising disclosures — so it reads as bona-fide advertising for your firm, not third-party solicitation of identified victims. In a state where barratry can void your contracts and threaten your bar standing, a compliant advertising-based source is the version of lead-gen that protects the firm instead of exposing it. (Mark confirms production-specific compliance details before launch.) For the authoritative rules behind all of this, see the State Bar of Texas’s attorney-advertising rules and the official Texas statutes.

Why Texas personal injury firms work with Kurios

In Texas the metric that decides everything is your cost per signed case, not cost per lead — and exclusive, screened, fast leads are what move that number. Every Kurios lead is exclusive to one Texas firm (never shared, resold, or recycled), pre-screened for a recent crash, a real injury, and not-at-fault status, and lands in your CRM in under 10 seconds so your 24/7 intake can call before the claimant moves on — because if you're not on the phone in 60 seconds, they're gone. No washed lists, no wrong numbers, no four firms racing the same claimant. In Texas, every lead comes through a 1:1 branded funnel we build for your firm. We are MVA-only, running a 3-month test batch of 50 exclusive leads a month — month-to-month, cancel anytime within the 3 months, no retainer — and off-criteria leads are replaced, so you prove cost per signed case on your own DFW and Houston intake before you scale. See how our exclusive model compares to shared and aged lists.

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